Your Very Important Outfit
- Emily Stott
- May 10
- 2 min read
My first job as a personal stylist was in the large personal shopping suite in the Debenhams flagship on Oxford street. With weddings, proms, garden parties and Ascot looming at this time of year, it was crazily busy and I loved it - a job doesn't get much more rewarding than a mother of the bride who has all but given up hope of finding the perfect outfit, jumping up and down with glee at discovering she looks incredible in a beautifully tailored jumpsuit.
I know, occasion wear at this time of year can feel like a minefield;
What if it rains?
Do I really have to wear a hat?
Why are all the dresses I love sleeveless?
I hate florals / midi lengths / heels, what's the alternative?
I hear these concerns a lot and all are completely valid. They are also absolutely reason enough to get a personal stylist to help you. Yes, this is a call to action before you waste a huge amount of time, effort and return fees getting your knickers in a twist about what you're going to wear for the really big event that's coming up. More importantly, a personal stylist lives and breathes this stuff and will not rest until you feel like a million dollars in your very important outfit. It's not only my clients who shed a tear when a mother of the bride (or groom) finds the dress of dreams.
Recently a friend of mine asked my advice on her Mother of the Bride (MOB) outfit. I've styled many MOBs but this is the first of my friends to take on this role. I've known Ruby (not her real name) over thirty years and the lucky thing has hardly aged at all - obviously a bonus - but like all MOBs she wanted to look and feel amazing on her daughter's big day. And why wouldn't she? A daughter's wedding day is a huge deal, but I appreciate that as the supportive parent, the last thing you want to do is make this special day about you.
Well guess what, when I'm creating your look (whisper it) it is purely about you.
After Ruby described to me what she'd like colour-wise, in my head I knew exactly what style to look for and yet interestingly, once she'd fallen in love with one of the dresses I suggested, Ruby revealed she'd never worn anything like it before and wouldn't have thought to even try it on. The moral of this story is that a personal stylist sees you objectively, free from judgement, hang-ups or the ghosts of outfits past.
My concern is ensuring you are comfortable, confident and dazzling on your very special day, whatever that day may be. Go on, give me a call, it might just be the best decision you make this summer.
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